This research work focused on the development and promotion of creative tourism in Ekiti State. The primary aim focused on how creativity could be means of economic sustainability and also how tourists could engage in different craft work. Thus the researchers adopted questionnaire and personal interview as methodology of finding information and using a simple percentage (%) method of statistical analysis in analysing the information gathered. Recommendations were given that arts and crafts should be learnt in schools and also the government should invest in creative tourism.
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